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The right words in the right order.  Sounds deceptively simple, doesn’t it?  But it isn’t.  Marketing is about bring people (customers) closer to your ideas – your products and services.  It’s about engaging with people – and making them care about what you’re offering them.  You want to generate sales, not have the best-looking brochure in your customer’s recycling bin.

Example projects I’ve produced, edited or written a substantial part of:

  • (In progress) Corporate brochure for leading FM services provider
  • Annual Review for a non-departmental public body
  • Equal opportunities training manual for a regional creative sector funding body
  • Case studies for technical manual